Today, trends cycle faster than ever, with vintage styles constantly being reinvented. The “clean girl” aesthetic of 2023, for example, mirrors the 1990s’ minimalist vibe but with modern skincare-infused makeup.
Sustainability in the beauty industry is not just about reducing waste and promoting eco-friendly practices. It also includes promoting ethical and equitable practices throughout the supply chain. This includes fair labor practices, responsible sourcing of ingredients, and supporting diverse and inclusive communities.
